Building sustainable revenue for the media industry.
Misc AS builds digital products that create new, independent revenue streams for media companies and content creators.
Why Misc AS exists
Journalism and local media are under strong financial pressure. The traditional business models that sustained quality journalism for decades are crumbling, threatening the independence and diversity of voices in our media landscape.
Today, most revenue flows through large tech platforms that extract value without sharing fairly with content creators. Media companies have become dependent on a handful of gatekeepers for their financial survival.
Misc AS builds independent digital services where media companies can participate in the upside. Our products create new revenue streams that don't depend on Big Tech, allowing publishers to diversify their income and strengthen their financial independence.
Our long-term goal is to strengthen financial independence and plurality in media. We believe that sustainable, independent journalism is essential for democracy, and we're building the infrastructure to support it.
Our Products
A portfolio of digital services designed to create independent revenue streams for media companies and partners.
Matkasser.no
Food box comparison service with revenue-sharing for media partners. Users compare meal kit services and publishers earn commissions on referrals.
Avtaler.no
Coming soonComparison service for everyday consumer agreements like broadband, phone plans, insurance, and more.
Dialekter.no
Coming soonWorking with local media to create, publish and sell dialect posters, cups and other products celebrating local language culture.
How publishers benefit
Built for media partners who want to diversify revenue and strengthen their independence.
New revenue streams
Products that generate income outside traditional display ads.
Affiliate commissions, service fees, subscriptions, and revenue-sharing models that diversify your income.
Revenue model
Media partners can easily integrate widgets, links, or modules.
Revenue is shared when users convert through your integrations. Simple setup, transparent reporting, fair splits.
Strengthened independence
More diversified revenue means less dependence on a few big platforms.
Build financial resilience and editorial independence. Control your destiny, not just your content.
Use cases
Real-world examples of how our products create value for media partners.
Matkasser + Local newspaper
- •Local newspaper embeds a food box comparison widget in relevant articles
- •Readers compare offers and purchase meal kits directly
- •Newspaper receives a revenue share on all referred sales
- •Win-win: readers get useful service, publisher gets sustainable income
Dialects + Local newspaper
- •Local newspaper collaborates on dialect posters and products for their area
- •Newspaper promotes dialect products in articles and social media
- •Each sale generates income for both Misc AS and the media partner
- •Builds local identity while creating revenue opportunities
Our philosophy
We build once and scale across many partners and markets
Every project has a clear business model from day one
Products are designed for media integrations and revenue-sharing
Architecture is API-first and integration-friendly
We focus on small, steady revenue streams that add up over time
Technology
We build with modern, robust technology that scales. Our stack includes Next.js, TypeScript, and Tailwind CSS for fast, maintainable web applications.
Everything is built on design systems and shared components, ensuring consistency and efficiency across all our products. Automated deployments and comprehensive observability keep our services reliable.
We focus on maintainable code and long-term evolution. Our products are designed to grow with our partners and adapt to changing market needs.
About Misc AS
Misc AS is the parent company behind a portfolio of digital services designed to create sustainable revenue for the media industry. We started with a simple observation: traditional media business models are failing, and the alternatives often trap publishers in dependencies on Big Tech platforms.
Our approach is different. We build independent services that media companies can integrate into their offerings, creating new revenue streams without sacrificing editorial independence or user relationships. Each product is designed with revenue-sharing built in from the start.
We believe in long-term thinking, sustainable growth, and the power of many small revenue streams adding up to meaningful income. We're not chasing unicorns - we're building infrastructure for independent media that will last.
Want to collaborate?
Are you a publisher, media house, or brand looking for new digital revenue streams?
Who should contact us:
- •Publishers and local newspapers looking to diversify revenue
- •Media groups interested in new digital services
- •Agencies and brands exploring content partnerships